JAIDEN RVA JAMES - VIDEO

amazing and terrifying. yay

Jaiden Rva James - the third sexual revolution

For AW10 Jaiden James and Rasharn Agyemang set out to break boundaries, shock, and disgust. I have no doubt they succeeded. However i am sure that many a fashion lover are reveling in their disgust, and smiling in their shock. A dark, theatrical and definitely overtly sexual show showcased a new world of menswear. Diverting your thoughts from the dark depravity of their catwalk, and looking at the actual clothing, you will see a very well designed and superbly made menswear collection. A luxury brand developing with creativity, youth and energy but essentially wearable and highly desirable pieces. I can see this collection flying off the shelves for AW, by men and women alike.

I LOVE working with Jaiden and Rasharn. New Generation, talented entrepeneurs they are, Design, styling, writing and now magazine editing (check out their new magazine RE-BEL) i am hoping they will inspire everyone around them to be creative and work hard in any and every way that they can. They certainly inspire me. 

Photography- Saga Sigurdardottir

Styling - Anna Trevelyan

make up - Ayami Nishimura @ Julian Watson

hair - Chi Wong @ Jedroot

recent things....

Gaga pre award acceptance

Jaiden RVA James slaves to colour

Gaga dancers backstage

In store at JCDC

Jaiden Rva James Interview

Jaiden and Rasharn of young London menswear label, Jaiden RVA James have quickly caught the attention of the most important fashion editors in London AND internationally. Their last collection presented at the MAN showcase in February perfectly combines floral prints with leather bondage, and skirts that somehow only assert their wearers' masculinity. Not only this they are the most fun loving boys i know! 

I hope you enjoy the interview and discovering their plans for global domination

(Apologies for the masses of clips - i am not very technically good!)

Jaiden rva James from Anna Trevelyan on Vimeo.

Untitled from Anna Trevelyan on Vimeo.

Untitled from Anna Trevelyan on Vimeo.

Untitled from Anna Trevelyan on Vimeo.

jaiden rva james from Anna Trevelyan on Vimeo.

Untitled from Anna Trevelyan on Vimeo.

Untitled from Anna Trevelyan on Vimeo.

Untitled from Anna Trevelyan on Vimeo.

Untitled from Anna Trevelyan on Vimeo.

Untitled from Anna Trevelyan on Vimeo.

Jaiden rva James...xxxxx

Jaiden rva James presentation at Fashion East Menswear was amazing. Totaly unexpected pieces and such a huge step up from what was already a very directional collection. floral print fabrics, combined with bright coloured pvc and leather fetish/fashion wear! vvvvv impressed...

lfw day2 - fun things

bus home at end of looong day...

Sam modelling the luxury tampons(?!) being given away as a gift at Vauxhall fashion scout!

Husband and wife...in the colourful sense only! (this is Keko Hainswheeler - super talented designer who you should all be watching out for!)

Shoes at Charles Anastase show were fucking awesome! 

fashion week day 1 - Jaiden Rva James

Today i had so much fun with Jaiden and Rasharn. They have a show on Wednesday at the MAN presentation. (Jaiden Rva James) I can't wait to see it and know its going to be AMAZING! keep yours eyes out for them - DEFINITELY one to watch. 

(also, their looks are far better than my photography skills)